Barak Obama And Your Recruitment Brand
September 1, 2008 Employee Branding, Ethical Recruitment, News & Events, Social Media No CommentsFirst time here? I hope you'll consider subscribing via RSS feed (it's free). Thanks for visiting!
I’m not much of a follower of American politics and so haven’t really been keeping a close tab on this years election campaign. Also, if I’m honest, I find the lengthy US election process a little confusing and so haven’t followed the election press much at all.
But regardless of this, one of the aspects of the current election which I have been following is the Barock Obama campaign. Not because I’m a supporter or anything – but because it seems to be a very ‘different’ election campaign to the ones i have witnessed in the past – either in the US or in the UK.
Regardless of where you sit politically, his campaign team have created a unique brand around Obama which has no doubt contributed to their success to date.
On this point, I have just read an excellent post on the ERE blog by Cheryl Hardy from Talent Hook titled “5 Things Barrack Obama’s Campaign Proves About Your Recruitment Brand”
She details the 5 lesson’s from Obarma’s campaign which translate directly into your own recruitment and employee brand.
Namely:
